My objective here is twofold: First, it is a natural continuation of the ‘walk before you run’ post. Second, a chance to reflect on my conversations, with Clint Oram, Co-Founder and current Head of Products for SugarCRM. I am not quoting Clint, this is more a sharing of thoughts (In other words, pulling from this … Continue reading »
Posted in April 2010 …
Open Source, Open Clouds, And Bringing Telephony and Unified Communications to the Masses: Fonality (SugarCon Speaker Spotlight)
When it comes to open source at the top of the stack, SugarCRM has proven that disruptive business models can work very well. But, I would argue that there is an area where open source can have as much if not even more of a disruptive effect – in the call center. While proprietary CRM … Continue reading »
Social CRM: Walk Before You Run
The customer has changed, the demands have changed and we have changed. Yes, “we!” We are all in the business of buying, so we do understand that side of the coin. There are some great ideas, even some really awesome technology components that can make up the pieces of a solid Social CRM strategy. However, … Continue reading »
SugarCon Speaker Spotlight: Pardot Co-Founder Adam Blitzer
Marketing traditionally gets a bad rap in a lot of organizations. I should know this, as a marketer myself. There are a lot of old anecdotes – mainly around the idea that marketing is either spending money foolishly, or at the very least with low accountability. I see it a little differently. This is because … Continue reading »
SugarCon Speaker Spotlight: Agency Q
The day after the close of a quarter (and a GREAT one at that) is traditionally a more relaxed day in the office. I WISH. So much is going on, especially with SugarCon just around the corner. And one of the reasons to attend SugarCon is to learn more about the business benefits of CRM … Continue reading »
Inbound Marketing Primer – Hubspot’s Dharmesh Shah at BrainSell’s Acceleration Event
I just wanted to thank everyone involved in the Boston CRM Acceleration event held last week, hosted by Sugar partner BrainSell. I had some great interactions with the speakers and attendees – it was one of the most CRM and marketing educated groups I’ve seen assembled in a while. It was great to spend time … Continue reading »
