If listening to your customers is not new, nor is taking feedback and advancing a product based on enhancements from the field new, then I guess Social CRM is not really new. Well, ok, that part of Social CRM is not new. There is the other part, you know, the customer control of the conversation, … Continue reading »
Posted in May 2010 …
Relationships Run on Trust, not Data
Every once in a while I read an article that gets me going, in a not so good way. Well, today we hit that once, in the while. It is an article that appeared on Mashable, titled “How Data is Redefining Business Relationships”. An added aside is that I typically like the articles which appear … Continue reading »
Salesforce.com – Going Global with SaaS at the Expense of the Customer?
As a former analyst, one of the highlights of traveling and interacting with our partners is that I get to listen to a lot of stories about the realities of the varied markets in which we operate. Talking about our recent events in Lisbon and Madrid, SugarCRM co-founder Clint Oram made an interesting discovery about … Continue reading »
Making SugarCRM Super Secure in the Cloud: Provident Technology
I have been spending time here in Dublin with our partner Provident Technology (Gary and John are as great at hospitality as they are aiding CRM implementations – in short, awesome). They have shown me an interesting integration they have done with Cryptocard. Essentially, Provident has enabled users of SugarCRM in the cloud to leverage … Continue reading »
Social CRM and the Tinkerbell Effect
The Tinkerbell effect describes those things that exist only because people believe in them (source wikipedia). I suppose I could make this really controversial and slam Social CRM as simply in existence due to vendors, and people like me who talk about it. It would be quite easy to simply state that customers are more … Continue reading »
In Dublin? Into Social CRM? Join Us at CRM Acceleration with Provident Technology
Our CRM Acceleration World Tour is in full swing, co-sponsored with our regional partners. We have taken Oslo, London, Paris, Lisbon and now Madrid by storm. Highlighting the event is a demo of Sugar 6 (if you haven’t spun up a beta account in our cloud yet – what are you waiting for? Sugar 6 … Continue reading »
An Ecosystem of Competition (Salesforce.com) Vs. An Ecosystem of Distribution (SugarCRM)
I spent a lot of the day on calls, between me and CEO Larry Augustin and several with financial analysts. It seems there is a lot of interest in there in SugarCRM’s model where our partners do much of the hosting and SaaS delivery – enabling the kind of flexibility, choice and portability promised by … Continue reading »
Sales is Ready for Social CRM, are you?
There have been some really good conversations, and thought provoking questions in the SCRM Pioneers Google Group, the latest topic “Is Sales ready for social media?” got me to thinking. The real question to me is: “is Sales is ready for Social CRM?” By just just focusing on Social Media, it sounds like marketing and … Continue reading »
Social Media Can Enable B2U CRM
Ok, so you’re probably saying, “What the heck is B2U?!” Before I talk about how social media comes in to play – let’s define it. We all know business-to-consumer (B2C) and business-to-business (B2B) sales models. And how they have worked in the past in terms of distribution, or sell through. Also, a lot of what … Continue reading »
The Value of Patience in an Instant Gratification World of Social CRM
I just want to reiterate how happy I am to have Mitch Lieberman not only contributing to the Outsiders blog – but doing so in an increasingly independent and though-provoking manner. He is always a great catalyst for my ideas – now more so than ever. Thanks. Mitch’s post this morning got me thinking. Mitch … Continue reading »
