It is a simple fact that in an increasingly fragmented world – it is harder and harder to differentiate as a company. Competing on price is a thing of the past in many industries – and exceptional service is awesome…But, you have to attract customers before you can delight them and retain them. Oh, and … Continue reading »
Posted in January 2011 …
Tibco’s Tibbr – Where’s the Customer in all This?
After more than a year of silent anticipation (that’s a nice way of saying “no one really cared”) integration giant Tibco is launching its first stab at social with its product called Tibbr. Yes, Tibbr. While Tibbr may do a lot of what people might expect from a status-update focused tool, in my opinion it … Continue reading »
The Compartmentalization of Social Profiles & Marketing
I just checked out BranchOut, a new social site that is essentially a LinkedIn for facebook. The notion – keep all of your business contacts and information on BranchOut, without the total hassle of managing two completely separate profiles. This plays into a concept I was discussing yesterday with my associate and very socially savvy … Continue reading »
Salesforce’s DimDim Buy – A Typical Proprietary Move
Many have probably seen that Salesforce.com has acquired web conferencing tools provider DimDim for $31m. (The rumors of this deal had been percolating since before Dreamforce so for many this was no surprise at all.) The deal pits Salesforce.com in many ways against some big companies and very popular products – Citrix’s GoToMeeting and Cisco’s Webex, … Continue reading »
SugarCon is Coming – Lock-in a Great Rate Today!
The beginning of a new year means one thing at Sugar HQ – time to kick in to gear for SugarCon! SugarCon 2011 is already shaping up to be an AMAZING event. Between awesome evening events, a full-on social media “conference within a conference,” and a bazillion other cool sessions, speakers, special guests etc. – … Continue reading »
With CRM, are You a Leader, Follower…or Just in the Way?
I really like talking with CRM journalist and all around smart guy Chris Bucholtz. Whenever we have an interview – it always beings around one topic and very quickly tangents off into a great conversation about what we as an industry could be doing better (as well as some side stops discussing WWII aircraft and … Continue reading »
