A few months ago I was made wise about how Salesforce.com jacks up its price for European customers. The fact that customers may pay up to 50% more shocked me, especially considering how SugarCRM does NOT have an increased price for EU organizations (in fact you could argue it costs less for some EU buyers). … Continue reading »
Filed under social media …
Breaking Down the Social Silos: Qontext
More and more we are hearing about companies looking to ditch email in favor of more social tools – cleaning out the inbox as it were. I do not think we will see email completely go away any time soon, but the use of electronic correspondence is changing. The social revolution has changed the way … Continue reading »
Taking CRM Global, Mobile and Social
I try to walk a pretty clear line here on the blog, even though it does blue from time to time. What I mean, is that while I am obviously biased towards SugarCRM, I try to keep this blog a more open discussion and an inclusive discussion about next-generation sales, marketing and support technology and … Continue reading »
Will “Social” Startups Suffer the Same Fate as Early E-Commerce Pure Plays?
I was having an open discussion with an analyst today as part of a briefing about the latest version of Sugar 6, coming out in a couple weeks. This release has a lot of social media management capabilities – which I’ll wait to get into here on the blog closer to the announcement Anyway, the … Continue reading »
Leaders, Managers and Social Media
I think one of the exciting things about social media, and what has made it such a hot topic is the way that it seemingly amplifies the voice of the individual. Over and over, we hear stories about how a David of a customer took on a Goliath of a company, and won using social … Continue reading »
Is Your CRM System a Two-Way Street?
If you haven’t heard, Mitch and I are getting set to rap about social media and CRM in the “CRM in the age of Now” webinar sponsored by SugarCRM next week. We hope you can join us. In getting ready for this event, going over slides and ideas, an interesting topic came up. In describing … Continue reading »
The Company Version of the Dunbar Number
Way back in 1992, Robin Dunbar estimated a limit on the human ability to maintain stable relationships. This limit is known as the Dunbar’s number, and it has a value around 150. “Dunbar’s number is a theoretical cognitive limit to the number of people with whom one can maintain stable social relationships. These are relationships … Continue reading »
Using Social Media? Tell Us About It!
Are you searching social networks for leads? Connecting with potential partners on LinkedIn? Are your support agents reaching troubled customers with Twitter? If you are using social media as part of your CRM strategy – we want to hear from you! We have put together a short survey to learn how companies and individuals are … Continue reading »
Control or Ownership? Either Way, the Customer Has It (Or Both)!
Without dragging us all back to a debate on the definition of Social CRM, it might be a good time to re-open the whole ‘control versus ownership’ part of the conversation. Back in July 2009, Paul Greenberg put his stake in the ground definition of Social CRM. During the year that followed, some took issue … Continue reading »
“A Great Experience is Your Best Marketing”
This week I took part in a webinar sponsored by social business platform provider blueKiwi along with Chess Media’s Jacob Morgan. It was a great talk, and you can grab a replay here. One of the interesting points (or bon mots since blueKiwi is a French company) that came out of the talk was something … Continue reading »
