Tagged with salesforce.com

The Consumerization of the Enterprise

I have been guest posting here on Outsiders for only a short time. After this post, one may wonder whether I will be invited back for more, or not. So, I will quickly get to the point. Two things happened during this past week which drove me to write this post. Marc Benioff wrote a … Continue reading »

SugarCRM Can’t Buy this Kind of Publicity

Some great points on why SugarCRM is a great choice over competing CRM systems here at the K13 blog, apparently written by someone who left Salesforce.com for Sugar Professional On Demand. The blog mainly compares Sugar to Salesforce.com – but really any of the older multi-tenant SaaS CRM solutions could be plugged in here. The … Continue reading »

A History Lesson in CRM

I couldn’t resist commenting on Martin’s blog post below, in addition to the linked comments made by Josh Weinberger and Jill Dyche over on the destinationcrm.com blog. I’ve always been a big history buff, mostly because it provides perspective on what’s happening today and what we can expect in the immediate future, whether it be … Continue reading »

Twitter for CRM, or CRM for Twitter?

I just saw that Salesforce.com has announced a new Twitter integration. Welcome to the Twitterverse, better late than never. (SugarCRM has offered free plugins to integrate Twitter into Sugar for nearly a year, and released its own Twitter-like capabilities in the 5.2 release.) But anyway, the new trend of integrating Twitter with your CRM made … Continue reading »

Some Still See Vendor Lock-In as a Good Thing…

Everyone is talking “open” these days. Well, either open or “the cloud” seems to be coming out of every technology marketers mouths… So I was surprised to see that an obvious critique of Salesforce.com’s Force platform as a lock-in strategy treated as a good thing by Fortune magazine. In a recent article online, I read … Continue reading »

Cloud vs. SaaS: What’s in a Name?

I am sure I am not the only person who noticed that a certain SaaS CRM provider has changed its tagline to “the enterprise cloud computing company” – whatever that means. But it does make me think – what are actual IT buyers thinking when it comes to the cloud: does it mean the same … Continue reading »