There was a great post this week on 1to1 media’s blog about an airline wrecking a guy’s guitar. Yes, again – this time it was not United, but Delta Airlines, and they managed to squish Dave Schneider’s 1965 Gibson ES-335 guitar between a service elevator door and a rail on a loading dock. They squished … Continue reading »
Tagged with social media …
Can you sell with social? Only after building a solid relationship
By Chris Bucholtz As I keep saying, there are as many ways to use social media for your business as there are businesses. The best way to use it, of course, will be based on the behavior of your business and on the behavior of your customers. It will not be based so much on … Continue reading »
Are you a bit player in your customers’ conversations about you?
A while back, I wrote a very long piece on the idea of using social media for service. One of my star sources with Brent Leary. Brent is a star when it comes to helping small business with CRM; it’s too bad that we can’t clone Brent and put a copy of him in every city … Continue reading »
Webinar June 7: Get Paul Greenberg’s Expert Assessment of Social Media and CRM
One of the many nice things I discovered when I sat down at my desk here at SugarCRM for the first time was that the crew here had already set up a webinar with Paul Greenberg. I can’t speak highly enough of Paul. He wrote the CRM at the Speed of Light trilogy-plus-one (hey, all … Continue reading »
An InsideView Look at SugarCon and Sales Intelligence
Last week was the annual SugarCRM Customer & Developer Conference called SugarCon. InsideView made a big announcement related to all SugarCRM users being preloaded with sales intelligence. The partnership comes at a time when sales people are overwhelmed with an explosion of data that leaves them spending more time searching for information and less time … Continue reading »
Customer Support Through Twitter – Take Two
About 10 months ago, I wrote a post regarding the use of Twitter for customer service “Why do people think Twitter is a good Customer Service Platform“. We have matured since then, ok just a little, but I do not think we completely get it, yet. When compared with the rate of change in Social … Continue reading »
Creepful – The Gray Area Between Insight and Knowing Too Much
Setting the Stage: You are doing some research, getting ready to purchase a new life insurance policy. The research starts slowly, you go to a few websites, figure you will register, maybe even give up your email address. It could be there was some bit of value offered, access to the interesting looking calculator that … Continue reading »
Do You Appreciate Your Support Organization?
I am confident in my own convictions, I have been saying it for a long time. I know that I was not the first to say it, but here it is again: Your Customer Service, Support or ‘what ever you call it’ is about the most valuable asset you have as an organization. Start investing … Continue reading »
Relationships are Critical, but there is More
Last week I was not very nice to an author who focused on data, and not trust as the ‘tie that binds’ regarding relationships. You can agree, or disagree, but the current thinking is that engagement builds trust, trust is the basis for a relationship and a relationship is the basis for…hmmm, for what? Why … Continue reading »
When is an Interaction a Social Interaction?
In two and a half short weeks I want to explore this topic in person, with as many of you that care to join me. SugarCRM is holding its annual customer, developer and partner conference, April 12-14, in San Francisco. The venue is the cool Palace Hotel. It is going to be a great event, … Continue reading »
