By Chris Bucholtz What if someone told you they could free up 60 hours of your managers’ time each month to work on innovating the way your business finds new customers? I’m guessing your answer would be, “yes, please!” But most businesses never are offered such a boon – primarily because it takes self-awareness of … Continue reading »
Tagged with SugarCRM …
Choice, Control and Conferences: Why the UnCon is Here to Stay
(Editor’s note: I was the session chairman for SugarCon, and picking the right content was tough and nerve wracking. On the other hand, John Mertic organized our “UnCon” – and seemed much less stressed! CRM conferences are starting to attract a broader spectrum of attendees – ranging from those just dipping a toe in the … Continue reading »
Users First: the greatest “Duh!” moment in CRM history
At last week’s SugarCon conference in San Francisco, SugarCRM’s executives outlined a three-item set of ideals that their business would be built around. Two of them had to do with the idea of “openness” – an open ecosystem and an open cloud strategy. Those two items capitalize on the cultural and technical underpinnings of the … Continue reading »
Choice: in CRM, it should be a top-to-bottom concept
By Chris Bucholtz I have long advocated the idea of CRM vendors behaving like CRM users – in other words, using the ideas that the discipline that CRM represents to run the business of selling CRM applications. A lot of vendors fall short of this; their internal needs trump the needs of their customers, and … Continue reading »
What Sugar 6.3 teaches us about customer co-creation
By Chris Bucholtz Social media and social CRM are the kinds of things that offer multiple points of value. People who have their throwback CRM hats screwed on too tightly tend to see the formula as data+SCRM=sales dollars as the only metric, which isn’t exactly right. There are other benefits to engaging in SCRM – … Continue reading »
What is the Sugar Community?
We talk a lot about social CRM, communities and the like. The developer community – and the open source community, to be specific – was really the first to seize on the potential of the new communication technologies enabled by social media. We’re lucky over here at SugarCRM – we have an insider as our … Continue reading »
InsideView and SugarCRM: a Winning (and Intelligent) Combination
I first wrote about InsideView way back in 2008, when they were just a plucky start-up with a good idea. Today, they’re making important partnerships and helping a lot of people sell a lot more effectively. Starting yesterday, InsideView began to be offered within SugarCRM – the full details can be found here – a … Continue reading »
What Does Mobile CRM Need to go Mainstream? Real World Use Cases
The CRM industry has been talking about mobile CRM for years now. Entire companies have oriented their product lines around it; it’s a routine bit-player in new release notices; the security aspects of it have been discussed at length. So what’s the one aspect of mobile we haven’t seen? Widespread adoption. That’s not to say … Continue reading »
“Life is like a box of chocolates”…
stated Forrest Gump, in the 1994 Hollywood blockbuster of the same name, going on to add, “you never know what you’re going to get next”. But is that really true? Of course life itself is an unknown, that goes without saying. None of us has a crystal ball telling us what to expect next, when … Continue reading »
What’s the Difference between the Royal Wedding and SugarCRM?
The Royal Wedding of HRH Prince William and Kate Middleton on Friday 29th April 2011 was the first Royal Wedding streamed live across the world via the Internet and not only made National and International history, but also set and broke a good few records in the process. With so much emphasis and attention being … Continue reading »
