Gartner: CRM Will Buck the Recession Trend

According to Gartner, CRM can be expected to buck the upcoming recession and will exhibit strong growth through 2012.

According to the report author, Gartner analyst Sharon Mertz, the CRM market will continue to grow at a compound annual growth rate of 11.1 percent through 2012. While lower than last year’s (11.9 percent) prediction, the figure is still strong, and I believe representative in the newfound assurance in CRM software.

As the report also notes, one reason is the market continues to excel is thanks to market diversification. It’s certainly a trend we see playing out here at SugarCRM, as some of our strongest customer bases and largest clientele now reside on the other side of the Pacific and Atlantic Oceans.