Filed under Customer Conversations

Things I Think I Know About Social CRM…

It is amazing how quickly the marketplace around “social” fragmented into different focus areas. I guess this is to be expected. I mean, the nature of social media is pretty darn fragmented as it is. So it follows suit that the supporting market break off into several directions. I have had a lot of mildly … Continue reading

SugarCRM Storms CeBIT!

Just a shout out to all of the German and EU at large readers of Outsiders who are attending CeBIT this year. SugarCRM will be well represented at the event – with some of our partners showing off cool integrations and customer success stories. Sugar partner PSTech will be exhibiting its Sugar/Cisco integration – powering … Continue reading

Join us for a Great SugarCRM Success Story Webcast

Just a quick note to invite the Outsiders crowd to join in on what is promising to be a great conversation between myself and a great Sugar user Control Technology. The webinar is being hosted by 1:1 Media, and you can register online here. The webinar will take place Wednesday, October 28 at 11Am pacific … Continue reading

CRM Acceleration Recap

The past few days have been a whirlwind to say the least – three cities in three days, filled with great conversations with great people. The CRM Acceleration road show kicked off to great success in Austin, Houston and Denver. It is great to see the different types of CRM enthusiasts in the Sugar universe … Continue reading

SugarCRM: Four for the Price of One?

Just had an interesting talk with a prospect, and would be interested in hearing from current Sugar users around this… The prospect deals in software they distribute to both customers and partners – and thus have software bugs they track with a stand alone app. Ideally, bugs would be tracked to customer cases, but the … Continue reading

Customer Conversations: Sugar and Web 2.0

The concept of home-based employees servicing clients virtually has always carried a ton of merit, but outside of the call center industry, few real world examples. SaaS and other advancements in communication and Internet infrastructure was the first big step in the right direction, but still left the concept very much the part of enterprises … Continue reading

I Present the Customer Conversation Series

I’m happy to present my inaugural Customer Conversation, which is a monthly audio installment where I interview a SugarCRM customer and shed a little light on how businesses across a realm of industries are leveraging Sugar, and more importantly, CRM in general, to drive results. In addition to shining a spotlight on our own customers, … Continue reading